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Showing posts from September, 2021

AApke Toothpaste mai namak nhi hai - Toothpaste

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 Biggest market failure in this year suppose we go to the store we always say, give Colgate so, is this is right? of course not instead of this we can tell about give toothpaste.  so, the main market strategy of  Colgate is a marketing thing. But what if someone tells you to use Colgate products with the brand name Colgate in the kitchen? The same happened in the US when Colgate launched its frozen food products with the brand name Colgate kitchen entrees in 1982. The company targets working mothers and college students to sell their ready-to-eat meals, and they used the same name 'Colgate to exploit its popularity. The thoughts are that people can eat Colgate's meals then brush their teeth with Colgate's toothpaste afterward. perfect. Colgate has done incredibly well in toothpaste and dental care products and they are a leader in this segment, But food is an emotion. The word Colgate reminds people of bathroom accessories and hence their minds hesitate to accept the same b

Bill Gates

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  Biggest American Farmer -In 2020, Gates made headlines for becoming the largest private farmland owner in the U.S -He accumulated more than 2,69,000 acres of farmland across 18 states in less than a decade, that's equivalent to the size of Hongkong. -His farmer grows onions, carrots, and even the potatoes that are used to make Mc Donald's French Fries. -You know that land is an asset with increasing value. -It has greatest intrinsic value & the fact that is a limited resources. -Investments in farmland are growing across the US as people, including the ultra-wealthy like Bill Gates and Jeff Bezos , look to grow their money -While Gates is the country's biggest farmland owner, he by no means is the largest individual land owner -Top 100 of the richest and largest private landowners in America owns 1.86% of all land available in thw US.